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Trade Is a Four-Letter Word (But It Doesn't Have to Be a Bad One)

WIT-NC Presents 

Trade is a Four-Letter Word 

(But It Doesn't Have to Be a Bad One)

June 14, 2023
La Honda Winery
2645 Fair Oaks Ave., Redwood City, CA

An urban winery in the heart of the Peninsula!!!
In-person only event

5:30PM - Pre-event Networking, Wine and Appetizers

6:15PM - Seated Dinner, Wine and Dessert
6:45PM - 8:00PM Educational Program

Not that kind of four-letter word, but you know the ones: Hold, Deny, Regs, Govt, SNAP, Pain. Slow. John McPeak has heard it too, and he knows it doesn’t have to be that way. In his more than 20 years as a trade compliance professional, John has shipped computer hardware and oilfield equipment, helped get specialty medicines to patients who need them, and learned a thing or two about building a compliance culture. Join us for a lively discussion of how you can add value, grow in your trade compliance career, and feel good doing it. 

Bring your thoughts and questions! This will be a highly interactive session, with topics including (but almost certainly not limited to):

  • No more “Department of No”: How trade teams can add value without shortchanging compliance;

  • Getting comfortable with general licenses: What to do when the law says you can ship but the carrier is skeptical;

  • Bringing your whole self to work: Making the case for curiosity and problem-solving as key parts of your compliance toolkit.


John McPeak

 John McPeak is a Licensed Supply Chain Professional with 20 years of trade compliance experience in the logistics, technology, oilfield, and biotech industries. He holds a BA in Government and Politics from St. John's University and an MBA from the University of Houston. John also serves on the Northern California District Export Council. Full bio at:

Not a member? Consider becoming a WIT-NC member today! The cost of an individual membership gives you discounted registration for this event and many additional benefits.

Wednesday, June 14, 2023, 5:30 PM until 8:00 PM Pacific Time (US & Canada) (UTC-08:00)
La Honda Winery
2645 Fair Oaks Ave.
Redwood City, CA  94063-3504

(650) 366-4104
Additional Info:
Event Contact(s):
Jassana Barrera
Raymond Moy
Open to All
Registration is required before Wednesday, June 14, 2023 at 5:00 PM
Payment In Full In Advance Only
Cancellation Policy:
Cancellation Notices must be processed through Club Express or sent by email to by 5pm Monday prior to the event. We're sorry, cancellation requests received after that date and time are non-refundable.
No Fee